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  • functional informational on streaming

    PROB 5

  • Streaming refers to a multimedia file such as audio and video that can be instantly played without the need to download it first. Media content, recorded or live, can be considered streamed content as long as it can be played on any device via the internet even if you do not download it. It works through a continuous transmission of the media content from a server to the client.



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    Streaming


  • PLaTFORM

    STREAMING

    YOU-TUBE

    Twitch

    twitter

    Apple Music

    V LIVE

    Spotify

  • YouTube is one of the most well known streaming up till then

    and now. It contains different videos create by vloggers in their YouTube accounts. Subscribers and viewers helps the content creators to get views for their videos. YouTube was created by a group of friends named Jawed Karim, Chad Hurley, and Steve Chen in year 2005, when they decide to upload a video but they cannot find a sharing site where they could upload it, they decided to create their own and that is the YouTube application.


    Vlive also known as V App, is a South Korean live video streaming service that allows idols

    or celebrities based in the country to broadcast live videos such as live chat sessions with

    fans, performances, reality shows, and award shows on the internet. As of the year, 2021

    after the Vlive app was released in 2015 Kpop stars BTS, Blackpink, Twice, Enhypen, TXT,

    Seventeen, ITZY, Treasure, Red Velvet, Ikon, EXO, etc, join the said platform.


    Apple Music is a branch app of iTunes. It is a music and video streaming site or service made by the apple company. This application has a playlist curation, a vast library of songs and it is specially made for apple devices and services.


    Spotify, nowadays people love listening to different types of music and Spotify can give them an accessible platform to stream. It is a digital music, podcast and video service application

    that gives access to the users to millions of music made by the creators. It gives a

    free access to some of the music but they give more benefits when you upgrade

    your account to Spotify Premium.














    YouTube
    Spotify
  • Facebook is known for communication platform, yet it also contains posts from the different users and it includes videos. In this app streaming is possible, you can stream by just browsing on the specific options that the app gave and watch live streams like mobile gaming, concerts, live selling and such. Mark Zuckerberg, Eduardo Saverin, Dustin Moskovitz, Andrew McCollum and Chris Hughes are the faunder of facebook in February 2004 and established to public in September 26 2006


    Twitch is a live stream platform for gamer´ s and other lifestyle character, here gamer´ s broadcast their games and activity by sharing their device screen to the fans and viewers. The app was establishes since June 6,2011 by Justin kan add was sold to Emmett Shear who´ s now the CEO and co-faunder of Twitch.


    Twitter is a platform where in users tend to posts also known as are tweets. In this app you can tweet videos and do live stream, a user are able to watch live stream and replay broadcast.



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  • TYPES

    STREAMING CONTENT

    The purpose of content is to create and offer valuable content customized for your audience. It should attract, engage and convert your visitors. These can be:

    Educational

    Tutorial

    Online Games

    Online Selling

    Webinars

    Live Q&A (Question and answers)

    Talk to your audience


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    Research

    Viewers Analysis for a certain Content

    Research

    The majority of the respondents were between the ages of 15 and 20, accounting for 69.16 percent of all genders.

    As for the occupation, most of them are students, with the majority of them being between the ages of 15 and 20.

    Approximately 3 to 4 years ago, around the year 2016, a large majority of respondents first became aware of K-pop.

    The majority answered BTS is their favorite K-pop group, with the United States having the most respondents.

    K-pop has the most significant impact in the United States and Asia, while it is still developing in Europe, Canada, the United Kingdom, and Australia.

    The majority spend 1 hour a day watching K-pop music videos. Around 44.16% of people listen to K-pop for 2–4 hours.


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    According to Call of Duty: Mobile - Wikipedia

    It is a free-to-play shooter game developed by TiMi Studio Group and was published by Activision for Android and iOS.

    CODM was announced in March 2019, with TiMi Studios, a subsidiary of Tencent Games, leading development.

    It was released on October 1, 2019 and one of the largest mobile game launches in history, generating over US$480 million with 270 million downloads within a year

    CODM was also published in other regions by Garena, Tencent Games, and VNG Games.

    CODM reached 500 million downloads by the start of May 2021, making it one of the biggest mobile games in the world

    The game COD is mostly for teenagers because parents don't want their children playing a game with some blood in it. This is just aimed at people who want to play a game that requires skill and killing which will appeal to a wide range of players.



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    According to the demographics of the Broadway Audience on 2018-2019:

    Broadway shows welcomed 14.8 million admissions, an all-time high.

    Sixty-five percent of admissions were made by tourists: 46% from the United States (but outside New York City and its suburbs) and 19% from other countries. Sixty-eight percent of the audience were female.

    The average age of the Broadway theatergoer was 42.3 years old. This average has hovered between 40 and 45 years old for the past two decades.

    Of theatergoers age 25 or older, 81% had completed college and 41% had earned a graduate degree.

    The average annual household income of the Broadway theatergoer was $261,000.

    Playgoers tended to be more frequent theatergoers than musical attendees. The typical straight-play attendee saw seven shows in the past year; the musical attendee, four.

    Respondents reported having paid an average of $145.60 per ticket.




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    Broadway (Musical, Straight plays, etc.)

  • Need of viewers


    The three Empathize methods used by our team to determine the needs of viewers for a certain piece of content (KPOP) are the following.

    BODYSTORMING

    3 WHYs

    ASK WHAT-HOW-WHY

    By Justine Venice Ancermo

    In such a way that I can say that I’m a fan of specific idols, I and we cherish their music as it gives inspirational messages that prioritize the different classes of the society, the mother earth, etc.

    MV’s that were produced by the idols and their entertainment gives color and the fans can visualise the story that was hidden behind those wonderful masterpieces.

    As a kpop fan, there are specific things that we do. Streaming to make views, Subscribing and like the videos that our idols have made.

    Question: How has K-pop become a global phenomenon?

    Why is K-pop so popular? Because of its catchy hook songs paired with signature choreography dance moves.

    Why did this make it so alluring? Because the cheerful tempo and repeated song phrases have a mood-altering effect.

    Why does it lift up your mood? Because the songs in this musical genre merge features of electronic, hip hop, pop, rock, R&B, and other genres.

    Question: Why does the audience patronize K-Pop?


    What? K-Pop is the most famous genre of music right now, almost all people know K-Pop.


    How? Audiences listen/stream their music using different streaming platforms. They buy official and non-official merchandise to show support. When artists have an online concert, fans also show support by buying tickets and watching them.


    Why? Fans find inspiration and motivation from the groups they love since they find comfort, happiness, and love from their idols.

  • The K-Pop audience continues to patronize this particular category/genre because:

    Their music gives inspirational messages that prioritize the different classes of the society, the mother earth, etc.

    The songs in this musical genre merge features of electronic, hip hop, pop, rock, R&B, and other genres.

    Fans find inspiration and motivation from the groups they love since they find comfort, happiness, and love from their idols.


    The needs of our audience are inspiration and motivation.

    CONCLUSION

  • Indrawan, M. (2021, March 02). K-pop in the Eye of International Fans. Retrieved October 14, 2021, from https://towardsdatascience.com/k-pop-in-the-eye-of-international-fan-7fe51dbdb712


    Wikipedia contributors. (2021, September 15). Weverse. In Wikipedia, The Free Encyclopedia. Retrieved October 14, 2021, from https://en.wikipedia.org/w/index.php?title=Weverse&oldid=1044448594


    K-pop evolution is YouTube's seven-part K-pop documentary - music ally. (n.d.). Retrieved October 14, 2021, from https://musically.com/2021/04/01/k-pop-evolution-is-youtubes-seven-part-k-pop-documentary/


    Wikipedia contributors. (2021, October 2). Call of Duty: Mobile. In Wikipedia, The Free Encyclopedia. Retrieved October 14, 2021, from https://en.wikipedia.org/w/index.php?title=Call_of_Duty:_Mobile&oldid=1047771242


    Research Reports | The Broadway League. (n.d.). Retrieved October 14, 2021, from https://www.broadwayleague.com/research/research-reports/


    The history of Broadway theater. (2021, September 08). Retrieved October 14, 2021, from https://www.theaterseatstore.com/blog/history-of-broadway?__cf_chl_captcha_tk__=pmd_lgLoOTUboV3XrlncIWKOj7Kdl_uvnzlkcV1Qz07Kt7U-1634179163-0-gqNtZGzNAuWjcnBszQ8R


    30 live streaming content ideas for your next live videos. (2020, August 19). Retrieved October 14, 2021, from https://manycam.com/blog/30-live-streaming-content-ideas/


    https://www.youtube.com/

    https://www.weverse.io/?hl=en

    https://www.vlive.tv/home


    REFERENCES